Metrics That Really Matter
Though many followers may look good on your social media page, it is a meager depiction of your success. 75 000 followers do look good but the metrics that really matter include but are not limited to:
- How many of your followers view your content?
- How many of your followers comprehend the message you’re trying to send?
- How many of your followers engage with your content?
- How many of them visited your website and purchased something or did what you intended for them to do?
The Importance Of Developing A Well Targeted Audience
Nurturing a targeted audience or targeted viewers ensure that the persons who view your content will be interested in it. They are more likely to engage with, like or share the content. They are also more likely to convert or adhere to your what you are trying to achieve.
If your audience is not adequately targeted, they may consider your content spam and may not be open to your message. This encourages bad reviews and harbors bad brand reputations.
How To Grow Noble Followers
By providing value to relevant persons, you can encourage healthy engagements and conversions. You provide value by sharing useful content and engaging with the content of your followers.
Building a relationship takes work and involves both parties, it is imperative that you take the time to reciprocate and remain active, not only with your content but also with the content of your supporters. You can do this by retweeting, liking, sharing, commenting etc, whichever is relevant to the platform(s) you choose.
Do not only focus on many followers but relevant followers. Building mutually beneficial relationships with selected audiences are what help you to grow your noble followers over time.
Thank you for reading. I’d love to hear your comments below.